Understanding Manufacturers' Reps

Manufacturers often find that an outsourced sales force, sometimes referred to as a manufacturers' rep or manufacturers' agent, is a more cost-effective and more productive way to go to market than hiring their own captive sales force.

Outsourced sales forces are, however, sometimes the best kept secret of all the tools manufacturers use to bring their products to market. In this brief segment, the not-for-profit Manufacturers' Agents National Association simplifies the topic into an easy-to-understand.

Watch this fun 2 minute video to learn more.


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For more information, visit www.manaonline.org.